How To Fix CRM_MKTTGGRP_EXP727 - Target group '&1' will not be sent

CRM_MKTTGGRP_EXP727 - Overview

• Message type: E = Error

• Message class: CRM_MKTTGGRP_EXP - CRM Marketing: Messages for Target Group Selection

• Message number: 727

• Message text: Target group '&1' will not be sent

What causes this issue?

You have attempted to send this target group to channels.
The target group is not active or is an exclusion list. During
execution, only active target groups that are not exclusion lists can be
used.

System Response

The system issues an error message and will not allow you to continue with this transaction until the error is resolved.

How to fix this error?

Start the Segment Builder and set the status of this target group to
active. You can then restart the background job in the Marketing Planner
or restart the execution in the Segment Builder.

Procedure for System Administrators

Error message extract from SAP system. Copyright SAP SE.

Smart SAP Assistant

• What is the cause and solution for SAP error message CRM_MKTTGGRP_EXP727 - Target group '&1' will not be sent ?

  The SAP error message CRM_MKTTGGRP_EXP727 indicates that a target group (in this case, identified by &1) will not be sent. This error typically arises in the context of SAP Customer Relationship Management (CRM) when there are issues related to the target group processing, especially when trying to execute a marketing campaign or similar activities.
  Causes:
  
  Target Group Status: The target group may have a status that prevents it from being sent. For example, it might be marked as "inactive" or "not ready for processing."
  Selection Criteria: The selection criteria defined for the target group may not yield any valid entries, leading to an empty target group.
  Authorization Issues: There may be authorization issues preventing the user from accessing or processing the target group.
  Technical Issues: There could be technical issues such as missing data, inconsistencies in the target group definition, or problems with the underlying database.
  Campaign Settings: The settings of the marketing campaign or activity