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  1. SAP Glossary
  2. GLO-Translation
  3. customer engagement lifecycle


What is customer engagement lifecycle in SAP SRD-TRL - GLO-Translation?


SAP Term: customer engagement lifecycle

  • Component: SRD-TRL

  • Component Name: GLO-Translation

  • Description: A formal framework that specifies in detail how SAP and its partners collaborate in order to serve their customers at any given time. Embedded services, learning, and change management occur thoughout the life cycle.


Smart SAP Assistant

  • Key Concepts: 
    The customer engagement lifecycle is a term used to describe the stages of customer engagement with a company. It includes the stages of acquisition, retention, and loyalty. The SRD-TRL GLO-Translation component is a tool that helps companies manage their customer engagement lifecycle by providing translation services for global customers. 
    
    How to use it: 
    The SRD-TRL GLO-Translation component can be used to translate customer communications into multiple languages. This allows companies to better engage with customers in different countries and regions. The component also provides analytics and reporting tools to help companies track customer engagement over time. 
    
    Tips & Tricks: 
    When using the SRD-TRL GLO-Translation component, it is important to ensure that the translations are accurate and up-to-date. It is also important to use the analytics and reporting tools provided by the component to track customer engagement over time. This will help companies identify areas where they can improve their customer engagement strategies. 
    
    Related Information: 
    The SRD-TRL GLO-Translation component is part of SAP’s Customer Engagement Suite, which provides a comprehensive set of tools for managing customer relationships. Other components of the suite include the Customer Relationship Management (CRM) module, the Salesforce Automation (SFA) module, and the Social Media Analytics (SMA) module.
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