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Message type: E = Error
Message class: CRM_MKTPR - CRM Marketing: Product Proposal CUD Products
Message number: 230
Message text: Rule &1 inconsistent: Confidence value (&2) is too high
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CRM_MKTPR230
- Rule &1 inconsistent: Confidence value (&2) is too high ?The SAP error message CRM_MKTPR230 indicates that there is an inconsistency in the marketing planning or campaign management process, specifically related to the confidence value assigned to a marketing rule. The message states that the confidence value (&2) is too high for the rule (&1) in question.
Cause:
- High Confidence Value: The confidence value is a metric that indicates how certain the system is about the effectiveness of a marketing rule. If this value exceeds a predefined threshold, it can trigger this error message.
- Data Quality Issues: Inconsistent or poor-quality data in the underlying datasets can lead to inflated confidence values.
- Rule Configuration: The marketing rule may be incorrectly configured, leading to unrealistic confidence levels.
- System Settings: The system settings or parameters that define acceptable ranges for confidence values may not be aligned with the actual data or business logic.
Solution:
- Review the Rule Configuration: Check the marketing rule configuration to ensure that it is set up correctly. Look for any parameters that may be causing the confidence value to be calculated incorrectly.
- Adjust Confidence Thresholds: If appropriate, consider adjusting the thresholds for confidence values in the system settings to allow for higher values, but do this with caution to avoid misleading results.
- Data Quality Assessment: Conduct a thorough review of the data being used in the marketing rule. Cleanse and validate the data to ensure it is accurate and reliable.
- Consult Documentation: Refer to SAP documentation or help resources for specific guidelines on configuring marketing rules and understanding confidence values.
- Testing: After making adjustments, test the marketing rule again to see if the error persists. Monitor the confidence values to ensure they are within acceptable limits.
Related Information:
By following these steps, you should be able to identify the root cause of the error and implement a solution to resolve it.
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