1. SAP Glossary
  2. CRM-Opportunities
  3. Lead Funnel


What is 'Lead Funnel' in SAP SRD-CRM-OPP - CRM-Opportunities?


Lead Funnel - Overview

  • Component: SRD-CRM-OPP

  • Component Name: CRM-Opportunities

  • Description: A report that shows all leads, as well as the opportunities, quotes, and orders that originate, either directly or indirectly, from these leads. The report indicates at which stage deals are lost and how much effort it takes to reach a certain point in the process.


Lead Funnel - Details


  • Key Concepts: Lead Funnel is a component of the SAP CRM Opportunities module. It is used to track and manage leads that have been generated from various sources, such as marketing campaigns, referrals, and web inquiries. The Lead Funnel allows users to track the progress of leads through the sales process, from initial contact to closure. It also provides insights into the effectiveness of marketing campaigns and helps identify potential areas for improvement.
    How to use it: The Lead Funnel can be accessed from the SAP CRM Opportunities module. Once in the Lead Funnel, users can view a list of all leads that have been generated and their current status. Users can then filter the list by source, status, or other criteria to find specific leads. From there, users can view detailed information about each lead, including contact information, notes, and any associated documents.
    Tips & Tricks: When using the Lead Funnel, it is important to keep track of all leads and their progress through the sales process. This will help ensure that no leads are missed or forgotten about. Additionally, it is important to regularly review the data in the Lead Funnel to identify any potential areas for improvement in marketing campaigns or other processes.
    Related Information: For more information on using the Lead Funnel in SAP CRM Opportunities, please refer to the official

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Lead Funnel - Related SAP Terms

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