1. SAP Glossary
  2. FDN-Account Management
  3. customer satisfaction and loyalty analysis


What is 'customer satisfaction and loyalty analysis' in SAP SRD-CRM-ACC - FDN-Account Management?


customer satisfaction and loyalty analysis - Overview

  • Component: SRD-CRM-ACC

  • Component Name: FDN-Account Management

  • Description: An evaluation of customer contentment with regards to a product and their continued association with an enterprise.


customer satisfaction and loyalty analysis - Details


  • Key Concepts: Customer satisfaction and loyalty analysis is a component of SAP Account Management that helps businesses measure customer satisfaction and loyalty. It enables businesses to identify customer needs and preferences, analyze customer feedback, and develop strategies to improve customer satisfaction and loyalty.
    How to use it: The customer satisfaction and loyalty analysis component of SAP Account Management can be used to collect customer feedback, analyze customer data, and develop strategies to improve customer satisfaction and loyalty. It can also be used to identify customer needs and preferences, track customer trends, and measure the effectiveness of customer service initiatives.
    Tips & Tricks: When using the customer satisfaction and loyalty analysis component of SAP Account Management, it is important to ensure that the data collected is accurate and up-to-date. Additionally, it is important to regularly review the data collected in order to identify any changes in customer needs or preferences.
    Related Information: The customer satisfaction and loyalty analysis component of SAP Account Management is closely related to other components such as Customer Relationship Management (CRM) and Customer Service & Support (CSS). Additionally, it can be used in conjunction with other SAP solutions such as Business Intelligence (BI) and Enterprise Resource Planning (ERP).

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customer satisfaction and loyalty analysis - Related SAP Terms

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