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Component: IS-M-AM
Component Name: Advertising Management
Description: Commercial section of the ad, which is entered and managed as a sales document with items of the ad item type in . Each ad order has different business partners, and planning and production-relevant data that used to determine the price. The advertising area to be designed is described in an ad spec. If the ad is designed by employees at the media customer or by customers, ad content is created in IS-M/AMC for this ad spec.
Key Concepts: Ad order is a term used in SAP IS-M-AM Advertising Management. It is a document that contains all the information related to an advertising campaign, such as the type of advertisement, the target audience, the budget, and the duration of the campaign. It also includes details about the media channels that will be used to deliver the advertisement. How to use it: Ad orders are created in SAP IS-M-AM Advertising Management. The user must enter all the necessary information about the advertising campaign, such as the type of advertisement, target audience, budget, and duration. Once all the information is entered, the ad order can be saved and used for further processing. Tips & Tricks: When creating an ad order in SAP IS-M-AM Advertising Management, it is important to ensure that all the necessary information is entered accurately. This will help ensure that the ad order is processed correctly and that the advertising campaign runs smoothly. Related Information: SAP IS-M-AM Advertising Management also provides other features such as tracking and reporting of advertising campaigns. This allows users to monitor their campaigns and make adjustments if needed. Additionally, users can also use SAP IS-M-AM Advertising Management to analyze their campaigns and gain insights into their performance.