What is sales manager in SAP CRM - Customer Relationship Management?

SAP Term: sales manager

• Component: CRM

• Component Name: Customer Relationship Management

• Description: A single role for the Workplace or Enterprise Portal. The sales manager role combines operational, analytical, and general information that is relevant for the sales manager's daily work.

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• Key Concepts: 
  A Sales Manager is a role within the Customer Relationship Management (CRM) component of SAP. The Sales Manager is responsible for managing the sales process, from lead generation to closing deals. They are also responsible for managing customer relationships and ensuring customer satisfaction. 
  
  How to use it: 
  The Sales Manager is responsible for setting up and managing the sales process within SAP CRM. This includes creating and managing leads, tracking customer interactions, and closing deals. The Sales Manager also has access to customer data, such as contact information, purchase history, and preferences. This data can be used to create targeted campaigns and offers that will help increase sales. 
  
  Tips & Tricks: 
  The Sales Manager should be familiar with the different features of SAP CRM, such as lead management, customer segmentation, and analytics. They should also be familiar with the different types of sales processes, such as B2B and B2C. Additionally, they should be able to use data to create targeted campaigns that will help increase sales. 
  
  Related Information: 
  The Sales Manager role is closely related to other roles within SAP CRM, such as the Account Manager and the Customer Service Representative. Additionally, the Sales Manager should be familiar with other components of SAP, such as ERP and HCM.