What is marketing project cluster in SAP CRM-MKT - Marketing?

SAP Term: marketing project cluster

• Component: CRM-MKT

• Component Name: Marketing

• Description: A group of marketing projects. You can group marketing projects into a cluster based on their 'Types', or Objectives. Example 1: Trade[Cluster] ? Long Term Trade Promotions [Type] ? Price Promotions [Type] Example 2 Media [Cluster] ? TV [Type] ? Radio [Type]

Smart SAP Assistant

• Key Concepts: 
  A marketing project cluster is a component of the SAP CRM-MKT Marketing module. It is a collection of marketing projects that are related to each other and can be managed together. The marketing project cluster allows users to group related projects and manage them in a more efficient way. 
  
  How to use it: 
  The marketing project cluster can be used to create, manage, and track marketing projects. It allows users to assign tasks to different team members, set deadlines, and track progress. The marketing project cluster also provides an overview of the progress of all the projects in the cluster. 
  
  Tips & Tricks: 
  When creating a marketing project cluster, it is important to ensure that all the projects in the cluster are related to each other. This will help ensure that all the tasks and deadlines are managed efficiently. Additionally, it is important to assign tasks to team members who have the necessary skills and experience for the task. 
  
  Related Information: 
  The SAP CRM-MKT Marketing module also includes other features such as campaign management, customer segmentation, and analytics. These features can be used in conjunction with the marketing project cluster to create more effective marketing campaigns. Additionally, there are various third-party tools available that can be used to further enhance the capabilities of the SAP CRM-MKT Marketing module.