What is 'marketing calendar' in SAP CRM-MKT - Marketing?

marketing calendar - Overview

• Component: CRM-MKT

• Component Name: Marketing

• Description: Application in CRM that allows you to display and edit all of your marketing activities, such as campaigns or trade promotions. The marketing calendar allows you to view your activities in either graphical form or as a list view.

marketing calendar - Details

• 
  Key Concepts: 
  A marketing calendar is a tool used in SAP CRM-MKT to plan and manage marketing activities. It allows users to create and manage campaigns, track progress, and measure results. The calendar also provides an overview of all marketing activities, including budgeting, scheduling, and resource allocation. 
  
  How to use it: 
  The marketing calendar can be used to create campaigns, assign tasks to team members, and track progress. It also allows users to set goals and objectives for each campaign, as well as budgeting and resource allocation. Additionally, users can view reports on the performance of campaigns and make adjustments as needed. 
  
  Tips & Tricks: 
  When creating a campaign in the marketing calendar, it is important to set realistic goals and objectives. Additionally, it is important to allocate resources appropriately and ensure that tasks are assigned to the right team members. Finally, it is important to track progress regularly and make adjustments as needed. 
  
  Related Information: 
  For more information on using the marketing calendar in SAP CRM-MKT, please refer to the official SAP documentation. Additionally, there are many online tutorials available that provide step-by-step instructions on how to use the tool.