1. SAP Glossary
  2. Marketing
  3. mailing item


What is mailing item in SAP CRM-MKT - Marketing?


SAP Term: mailing item

  • Component: CRM-MKT

  • Component Name: Marketing

  • Description: Contains a link to the marketing E-mail and displays which business partner received the marketing E-mail and the number of times the link to a Web site has been accessed.


Smart SAP Assistant

  • Key Concepts: 
    Mailing item is a term used in SAP CRM-MKT Marketing. It is a type of document that is used to send out marketing materials such as brochures, flyers, and other promotional materials. It can also be used to send out newsletters, product information, and other types of communication. 
    
    How to use it: 
    Mailing items can be created in SAP CRM-MKT Marketing by selecting the “Create Mailing Item” option from the main menu. This will open up a form where you can enter the details of the mailing item such as the recipient, subject, content, and attachments. Once all the details have been entered, you can save the mailing item and it will be ready to be sent out. 
    
    Tips & Tricks: 
    When creating a mailing item, it is important to make sure that all the details are accurate and up-to-date. This includes making sure that the recipient’s address is correct and that any attachments are included. Additionally, it is important to make sure that the content of the mailing item is relevant and engaging so that it will be effective in reaching its intended audience. 
    
    Related Information: 
    Mailing items are just one of many tools available in SAP CRM-MKT Marketing for creating effective marketing campaigns. Other tools include email campaigns, social media campaigns, and webinars. Additionally, there are various analytics tools available for tracking the performance of marketing campaigns and understanding customer behavior.
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