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Component: CRM-MKT-MPL-CBP
Component Name: Customer Business Planning
Description: Allows internal targets for sales volumes to be planned at the headquarter's level of an organization and drilled down to all the lower levels. The targets are then assigned to the key account managers for their responsibility areas for the year in question.
Key Concepts: Internal target planning is a component of Customer Business Planning (CBP) in SAP CRM-MKT-MPL. It is used to define and manage sales targets for a company’s internal sales team. It allows users to set up and manage sales targets for individual sales representatives, teams, and regions. It also provides visibility into the performance of the sales team and helps to identify areas of improvement. How to use it: Internal target planning can be used to set up and manage sales targets for individual sales representatives, teams, and regions. It allows users to define the target values for each period, such as monthly or quarterly targets. The system also provides visibility into the performance of the sales team by providing reports on the progress towards the targets. Tips & Tricks: When setting up internal target planning, it is important to ensure that the targets are realistic and achievable. It is also important to ensure that the targets are aligned with the company’s overall goals and objectives. Additionally, it is important to regularly review the performance of the sales team and adjust the targets accordingly. Related Information: Internal target planning is part of SAP CRM-MKT-MPL Customer Business Planning (CBP). Other components of CBP include customer segmentation, customer segmentation analysis, customer segmentation optimization, and customer segmentation reporting. Additionally, SAP CRM-MKT-MPL also includes other components such as marketing planning, marketing execution, and marketing analytics.