What is lead aging in SAP CRM-CHM - Channel Management?

SAP Term: lead aging

• Component: CRM-CHM

• Component Name: Channel Management

• Description: The time period between creating the lead and setting it to won or lost.

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• Key Concepts: 
  Lead aging is a feature of SAP CRM-CHM Channel Management that helps to track and manage leads. It allows users to view the age of leads, prioritize them, and take appropriate action. The age of a lead is determined by the time elapsed since it was created or last updated. 
  
  How to use it: 
  Lead aging can be used to identify leads that are not being actively pursued and prioritize those that need immediate attention. It can also be used to identify leads that have been dormant for a long period of time and take appropriate action. To use lead aging, users must first set up the lead aging parameters in the system. This includes setting the age limit for each lead type, as well as the action to be taken when a lead reaches the specified age limit. 
  
  Tips & Tricks: 
  Lead aging can be used in conjunction with other features of SAP CRM-CHM Channel Management such as lead scoring and segmentation. This allows users to prioritize leads based on their age, score, and segmentation criteria. Additionally, users can set up automated notifications when a lead reaches a certain age limit so that they can take appropriate action in a timely manner. 
  
  Related Information: 
  Lead aging is an important feature of SAP CRM-CHM Channel Management that helps users manage their leads more effectively. For more information on how to use lead aging, please refer to the SAP Help Portal or contact your local SAP representative.