What is alias in SAP CEC-MKT-MEM - Campaign Content Management?

SAP Term: alias

• Component: CEC-MKT-MEM

• Component Name: Campaign Content Management

• Description: A free text field that allows a distinction to be made between different links with similar texts in emails, for example "Click here".

Smart SAP Assistant

• Key Concepts: 
  An alias is a term used in SAP CEC-MKT-MEM Campaign Content Management to refer to a specific campaign or content item. It is a unique identifier that can be used to quickly and easily identify the campaign or content item. 
  
  How to use it: 
  When creating a new campaign or content item, you can assign an alias to it. This will make it easier to find and access the item later on. You can also use aliases when searching for campaigns or content items in the system. 
  
  Tips & Tricks: 
  When creating an alias, make sure it is unique and easy to remember. This will make it easier to find and access the item later on. Also, try to avoid using special characters in your aliases as this may cause issues when searching for them. 
  
  Related Information: 
  For more information on aliases and how to use them in SAP CEC-MKT-MEM Campaign Content Management, please refer to the official documentation provided by SAP.