What is pipeline analysis in SAP (SRD-CRM - CRM-Customer Relationship Management)?

SAP Term: pipeline analysis

• Component: SRD-CRM

• Component Name: CRM-Customer Relationship Management

• Description: A breakdown of the potential sales revenue. A pipeline analysis shows the current and expected sales revenue for each phase of the sales cycle.

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• Key Concepts: 
  Pipeline analysis is a feature of SAP Customer Relationship Management (CRM) that allows users to analyze sales opportunities and forecast future sales. It provides a graphical representation of the sales process, allowing users to identify potential problems and opportunities. The pipeline analysis feature also allows users to track the progress of sales opportunities and compare them to previous performance. 
  
  How to use it: 
  To use the pipeline analysis feature, users must first create a pipeline report. This report can be customized to include different criteria such as customer segment, product type, and sales stage. Once the report is created, users can view the data in a graphical format. The data can be filtered by different criteria such as customer segment, product type, and sales stage. Users can also view the data in a tabular format. 
  
  Tips & Tricks: 
  When creating a pipeline report, it is important to include all relevant criteria such as customer segment, product type, and sales stage. This will ensure that the report is accurate and provides an accurate representation of the sales process. Additionally, it is important to regularly review the pipeline report to identify any potential problems or opportunities. 
  
  Related Information: 
  For more information on SAP CRM and pipeline analysis, please visit the SAP website at https://www.sap.com/products/crm/overview.html