What is indirect sales channel in SAP SRD-CRM - CRM-Customer Relationship Management?

SAP Term: indirect sales channel

• Component: SRD-CRM

• Component Name: CRM-Customer Relationship Management

• Description: An indirect path, with intermediary partners, used to sell a product to a customer. For example, a producer can sell to a distributor, who then sells to a retailer.

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• Key Concepts: 
  An indirect sales channel is a type of sales channel in which a company sells its products or services through intermediaries such as distributors, resellers, or retailers. This type of sales channel is often used by companies that have a large number of customers and need to reach them quickly and efficiently. 
  
  How to use it: 
  In SAP Customer Relationship Management (CRM), an indirect sales channel is used to manage the relationship between the company and its intermediaries. This includes tracking orders, managing customer data, and providing customer service. The CRM system also allows companies to track the performance of their intermediaries and make adjustments as needed. 
  
  Tips & Tricks: 
  When setting up an indirect sales channel in SAP CRM, it is important to ensure that all of the necessary information is included in the system. This includes customer data, order information, and any other relevant information that will help the company manage its relationship with its intermediaries. Additionally, it is important to ensure that the system is set up correctly so that all of the data is accurate and up-to-date. 
  
  Related Information: 
  In addition to managing an indirect sales channel in SAP CRM, companies can also use the system to manage direct sales channels. This includes tracking orders, managing customer data, and providing customer service. Additionally, SAP CRM can be used to track the performance of both direct and indirect sales channels and make adjustments as needed.