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Component: SRD-CRM-MKT
Component Name: CRM-Marketing
Description: An option that specifies how a person who has been contacted as part of a campaign can respond to that campaign. Examples of response options can be: Will Participate with 1 Person, Will Participate With 2 People, Will Not Participate, Interested, Not Interested.
Key Concepts: Response Option is a feature in SAP CRM Marketing that allows users to create and manage response options for campaigns. Response options are used to track customer responses to campaigns, such as whether they responded positively or negatively. Response options can also be used to segment customers into different groups based on their responses. How to Use It: To use the Response Option feature in SAP CRM Marketing, users must first create a response option. This can be done by selecting the “Create Response Option” option from the menu. Once the response option is created, users can then assign it to a campaign. This will allow customers to respond to the campaign using the response option. Tips & Tricks: When creating response options, it is important to make sure that they are clear and easy to understand. This will help ensure that customers are able to accurately respond to campaigns. Additionally, it is important to make sure that the response options are properly assigned to campaigns so that customers can easily find them. Related Information: For more information on how to use the Response Option feature in SAP CRM Marketing, please refer to the official SAP documentation. Additionally, there are many online tutorials and resources available that provide step-by-step instructions on how to use this feature.