What is drip list in SAP LOD-CRM - Large Enterprise on Demand Customer Relationship Management?

SAP Term: drip list

• Component: LOD-CRM

• Component Name: Large Enterprise on Demand Customer Relationship Management

• Description: A list of prospects who are part of a marketing campaign and to whom an advisor or firm sends regular marketing communications.

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• Key Concepts: 
  A drip list is a feature of the LOD-CRM Large Enterprise on Demand Customer Relationship Management component of SAP. It is a list of contacts that are sent automated emails at predetermined intervals. The emails are designed to keep customers informed about new products, services, and promotions. 
  
  How to Use It: 
  To use the drip list feature, you must first create a list of contacts that you want to send automated emails to. You can then set up the intervals at which the emails will be sent. You can also customize the content of the emails to ensure that they are relevant to your customers. 
  
  Tips & Tricks: 
  When creating your drip list, it is important to ensure that the emails you send are relevant and engaging. You should also make sure that the frequency of the emails is not too high, as this could lead to customers unsubscribing from your list. 
  
  Related Information: 
  The drip list feature is part of the larger LOD-CRM Large Enterprise on Demand Customer Relationship Management component of SAP. This component also includes features such as customer segmentation, lead scoring, and customer analytics.