What is content component hierarchy in SAP IS-M-AM - Advertising Management?

SAP Term: content component hierarchy

• Component: IS-M-AM

• Component Name: Advertising Management

• Description: Structure used to describe relationships between content components in terms of structure, price or statistics. Structures of publications or websites for sales, positioning, pricing and statistics evaluations are reproduced in content component hierarchies. You should create structural, price and statistics content component hierarchies for the sale of advertising including Internet advertising. You do not need to create these types of hierarchies for the sale of ad inserts, distributions or commercials.

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• Key Concepts: 
  Content component hierarchy is a feature of the IS-M-AM Advertising Management component of SAP. It is a hierarchical structure that allows users to organize and manage content components in a logical and efficient way. Content components are the building blocks of an advertising campaign, such as images, videos, text, and other media. The content component hierarchy allows users to easily access and manage these components. 
  
  How to use it: 
  The content component hierarchy is accessed through the Advertising Management component of SAP. Once in the hierarchy, users can create folders to organize their content components. They can also add, delete, and edit content components within the folders. Additionally, users can assign permissions to each folder so that only certain users have access to certain content components. 
  
  Tips & Tricks: 
  When creating folders in the content component hierarchy, it is important to give them descriptive names that will make it easy for users to find the content they need. Additionally, it is important to assign permissions carefully so that only those who need access to certain content components have it. 
  
  Related Information: 
  The content component hierarchy is part of the Advertising Management component of SAP. Other features of this component include campaign management, budgeting, and reporting tools. Additionally, there are other features within SAP that can help with managing content components such as the Content Repository and Content Library.