What is promotion planning in SAP CRM-MKT - Marketing?

SAP Term: promotion planning

• Component: CRM-MKT

• Component Name: Marketing

• Description: Planning of sales quantity and sales price for each product/product group in a trade promotion.

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• Key Concepts: 
  Promotion planning is a component of SAP CRM-MKT Marketing Planning. It is used to plan and manage promotional activities, such as discounts, coupons, and other marketing campaigns. It helps to ensure that promotional activities are planned and executed in an efficient and cost-effective manner. 
  
  How to use it: 
  Promotion planning can be used to create and manage promotional activities. It allows users to define the target audience, budget, and timeline for each promotion. Additionally, it can be used to track the performance of each promotion and analyze the results. 
  
  Tips & Tricks: 
  When creating a promotion, it is important to consider the target audience and budget carefully. Additionally, it is important to track the performance of each promotion in order to make adjustments as needed. 
  
  Related Information: 
  For more information on promotion planning, please refer to the SAP Help Portal or contact your local SAP representative.