What is holdback in SAP CRM-MKT - Marketing?

SAP Term: holdback

• Component: CRM-MKT

• Component Name: Marketing

• Description: The portion of a grant payment that is held by the lender pending the satisfaction of all agreement requirements, for example, the construction of housing. It can be a specified amount or a percentage per payment.

Smart SAP Assistant

• Key Concepts: 
  Holdback is a feature in SAP CRM-MKT Marketing that allows users to delay the release of a marketing campaign until a certain date or time. This feature is useful for campaigns that require a specific timing or need to be released in stages. 
  
  How to use it: 
  To use the holdback feature, users must first create a marketing campaign and set the desired release date or time. Once the campaign is created, users can select the “Holdback” option from the campaign settings menu. This will delay the release of the campaign until the specified date or time. 
  
  Tips & Tricks: 
  When using holdback, it is important to remember that campaigns can only be delayed up to one year in advance. Additionally, users should ensure that their campaigns are properly scheduled and released on time to ensure maximum effectiveness. 
  
  Related Information: 
  For more information on holdback and other features of SAP CRM-MKT Marketing, please refer to the official SAP documentation.