What is organization membership in SAP CRM-MKT-MPL-LOY - Loyalty Marketing?

SAP Term: organization membership

• Component: CRM-MKT-MPL-LOY

• Component Name: Loyalty Marketing

• Description: Organization membership is an agreement between an organization profit or non-profit and the loyalty host to provide special benefits and collective privileges to its employees.

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• Key Concepts: 
  Organization membership is a feature of the SAP CRM Loyalty Marketing component that allows customers to join loyalty programs and receive rewards. It enables customers to create and manage their own loyalty accounts, track their points and rewards, and redeem them for discounts or other benefits. 
  
  How to Use It: 
  Organization membership can be used to create loyalty programs for customers. Customers can join the program by signing up for an account and providing their contact information. Once they have joined, they can track their points and rewards, redeem them for discounts or other benefits, and manage their accounts. 
  
  Tips & Tricks: 
  Organization membership can be used to create loyalty programs that are tailored to the needs of each customer. For example, customers can be offered different rewards based on their purchase history or other criteria. Additionally, customers can be given incentives to join the program, such as discounts or exclusive offers. 
  
  Related Information: 
  Organization membership is part of the SAP CRM Loyalty Marketing component, which also includes features such as customer segmentation, loyalty program management, and customer analytics. Additionally, it is integrated with other SAP components such as SAP ERP and SAP HANA.