What is Virtual View in SAP CRM-MKT-MPL-CBP - Customer Business Planning?

SAP Term: Virtual View

• Component: CRM-MKT-MPL-CBP

• Component Name: Customer Business Planning

• Description: A Virtual Screen in the application is divided into multiple sections called Virtual Views. The Virtual View has the following tasks: Holds the data corresponding to the UI section User action handling Transaction handling

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• Key Concepts: 
  Virtual View is a feature of the Customer Business Planning (CBP) component of SAP CRM-MKT-MPL. It allows users to create virtual views of their customer data, which can be used to analyze customer behavior and trends. The virtual view can be used to create reports, dashboards, and other visualizations that can help users make better decisions. 
  
  How to use it: 
  To use Virtual View, users must first create a virtual view of their customer data. This can be done by selecting the desired fields from the customer data and then creating a view. Once the view is created, users can then use it to create reports, dashboards, and other visualizations. 
  
  Tips & Tricks: 
  When creating a virtual view, it is important to select the right fields from the customer data. This will ensure that the view is accurate and useful for analysis. Additionally, it is important to consider how the view will be used when selecting fields. For example, if the view will be used for reporting purposes, then it may be beneficial to include more detailed fields such as customer demographics or purchase history. 
  
  Related Information: 
  The Virtual View feature is part of the Customer Business Planning (CBP) component of SAP CRM-MKT-MPL. Other features of CBP include predictive analytics, customer segmentation, and campaign management. Additionally, there are other components of SAP CRM-MKT-MPL that can be used in conjunction with Virtual View such as Sales Force Automation (SFA) and Marketing Automation (MA).