What is utility premise in SAP CEC-MKT - SAP Marketing?

SAP Term: utility premise

• Component: CEC-MKT

• Component Name: SAP Marketing

• Description: An enclosed spatial unit that is supplied with one or more utilities.

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• Key Concepts: 
  Utility premise is a feature of SAP Marketing Cloud that allows marketers to create and manage campaigns that are tailored to the needs of their customers. It enables marketers to create campaigns that are based on customer preferences, interests, and behaviors. This helps marketers to better target their campaigns and increase their effectiveness. 
  
  How to use it: 
  Utility premise can be used in SAP Marketing Cloud by creating a campaign that is tailored to the customer’s needs. This can be done by selecting the customer’s preferences, interests, and behaviors from a list of available options. Once the campaign is created, it can be launched and monitored for effectiveness. 
  
  Tips & Tricks: 
  When creating a campaign with utility premise, it is important to ensure that the customer’s preferences, interests, and behaviors are accurately captured. This will help ensure that the campaign is effective and reaches its intended audience. Additionally, it is important to monitor the campaign’s performance in order to make any necessary adjustments or changes. 
  
  Related Information: 
  For more information on utility premise in SAP Marketing Cloud, please refer to the official documentation available on the SAP website. Additionally, there are many online resources available that provide tips and tricks for using utility premise in SAP Marketing Cloud.