1. SAP Glossary
  2. Recommendation
  3. post impression


What is post impression in SAP CEC-MKT-PRI - Recommendation?


SAP Term: post impression

  • Component: CEC-MKT-PRI

  • Component Name: Recommendation

  • Description: A service that is used to return the impressions that are recorded by an external system. The impression data is used to calculate key performance indicators that are provided within applications.


Smart SAP Assistant

  • Key Concepts: 
    Post impression is a metric used in the CEC-MKT-PRI Recommendation component of SAP. It measures the number of times a product or service is viewed after it has been recommended to a customer. This metric helps to determine the effectiveness of the recommendation engine and can be used to optimize the customer experience. 
    
    How to use it: 
    Post impression can be used to measure the success of a recommendation engine. It is calculated by counting the number of times a product or service is viewed after it has been recommended to a customer. This metric can be used to optimize the customer experience by providing more relevant recommendations. 
    
    Tips & Tricks: 
    It is important to track post impression metrics over time in order to identify trends and make adjustments as needed. Additionally, post impression should be compared with other metrics such as click-through rate and conversion rate in order to get a better understanding of how effective the recommendation engine is. 
    
    Related Information: 
    Post impression is just one metric that can be used to measure the success of a recommendation engine. Other metrics such as click-through rate, conversion rate, and average order value can also be used to gain insights into how effective the recommendation engine is. Additionally, post impression should be compared with other metrics in order to get a better understanding of how effective the recommendation engine is.
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