What is 'activity' in SAP CEC-MKT-INT-CJ - Customer Journey Application?

activity - Overview

• Component: CEC-MKT-INT-CJ

• Component Name: Customer Journey Application

• Description: A distinct task done to achieve a business goal.

activity - Details

• 
  Key Concepts: 
  An activity in the CEC-MKT-INT-CJ Customer Journey Application is a task or action that a user can take to complete a journey. It is a step in the customer journey that helps to move the customer from one stage to the next. Activities can be triggered by events, such as a customer entering a store, or they can be manually triggered by a user. 
  
  How to use it: 
  Activities are used to create customer journeys in the CEC-MKT-INT-CJ Customer Journey Application. To create an activity, users must first define the goal of the activity and then select the appropriate action or task that will help them achieve that goal. Once an activity is created, users can assign it to a customer journey and track its progress. 
  
  Tips & Tricks: 
  When creating activities, it is important to consider how they will fit into the overall customer journey. It is also important to consider how each activity will help move the customer closer to their goal. Additionally, activities should be designed with the customer in mind and should be easy for them to understand and complete. 
  
  Related Information: 
  For more information on activities in the CEC-MKT-INT-CJ Customer Journey Application, please refer to SAP's official documentation on activities. Additionally, there are many online resources available that provide tips and best practices for creating effective activities.