What is Google Query Configurations in SAP CEC-MKT-FIO - Fiori UI for SAP Marketing?

SAP Term: Google Query Configurations

• Component: CEC-MKT-FIO

• Component Name: Fiori UI for SAP Marketing

• Description: Fiori app used by marketing administrators to do the following: Create query configurations that identify the set of web hits data that you want to retrieve from Google Analytics or Google BigQuery. Define mapping values that identify how to map the data retrieved from Google to the interaction data in SAP Marketing Cloud/SAP Marketing.

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• Key Concepts: 
  Google Query Configurations is a feature of the Fiori UI for SAP Marketing Cloud component (CEC-MKT-FIO). It allows users to create and manage queries to retrieve data from Google Analytics. The queries can be used to generate reports and visualizations in the Fiori UI. 
  
  How to use it: 
  To use Google Query Configurations, users must first create a query in the Fiori UI. This query will define the parameters of the data that will be retrieved from Google Analytics. Once the query is created, users can then execute it to retrieve the data. The data can then be used to generate reports and visualizations in the Fiori UI. 
  
  Tips & Tricks: 
  When creating a query, it is important to ensure that all parameters are correctly specified. This will ensure that the query returns accurate results. Additionally, users should consider using filters when creating queries to limit the amount of data returned. This will help reduce the time it takes for the query to execute and improve performance. 
  
  Related Information: 
  For more information on Google Query Configurations, please refer to the SAP Help Portal documentation at https://help.sap.com/viewer/product/CEC_MKT_FIO/Cloud/en-US.