What is top in SAP CEC-MKT-CAL - Marketing Calendar?

SAP Term: top

• Component: CEC-MKT-CAL

• Component Name: Marketing Calendar

• Description: Campaign categories that achieved the greatest success

Smart SAP Assistant

• Key Concepts: 
  The SAP term “top” is used in the CEC-MKT-CAL Marketing Calendar component to refer to the highest level of a marketing calendar hierarchy. This hierarchy is used to organize marketing activities and campaigns into different levels, with the top level being the highest. 
  
  How to use it: 
  The top level of the marketing calendar hierarchy is used to define the overall structure of a marketing campaign. It can be used to group activities into different categories, such as product launches, promotions, or events. The top level can also be used to set deadlines for activities and campaigns. 
  
  Tips & Tricks: 
  When creating a marketing calendar, it is important to ensure that all activities are properly organized into the correct levels of the hierarchy. This will help ensure that all activities are completed on time and that no important details are overlooked. 
  
  Related Information: 
  For more information on how to use the CEC-MKT-CAL Marketing Calendar component, please refer to the SAP Help documentation.