What is shared IP in SAP CEC-EMA - SAP Emarsys?

SAP Term: shared IP

• Component: CEC-EMA

• Component Name: SAP Emarsys

• Description: An address that is shared among multiple different domains. Email service providers can deploy from a pool IP range so that they can benefit from the strong reputation built up from other senders deploying from the range.

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• Key Concepts: 
  Shared IP is a feature of the CEC-EMA SAP Emarsys Connector that allows multiple customers to use the same IP address for their outbound emails. This helps to reduce the cost of sending emails, as well as improve deliverability by reducing the risk of being blocked by email providers.
  
  How to Use It: 
  To use Shared IP, customers must first configure their CEC-EMA SAP Emarsys Connector with the appropriate settings. This includes setting up a shared IP address, as well as configuring the authentication and encryption settings. Once configured, customers can then send emails using the shared IP address.
  
  Tips & Tricks: 
  When using Shared IP, it is important to ensure that all customers using the same IP address are following best practices for email deliverability. This includes avoiding spammy content, using proper authentication methods, and ensuring that all emails are properly formatted.
  
  Related Information: 
  For more information on Shared IP and how to configure it with the CEC-EMA SAP Emarsys Connector, please refer to the official documentation provided by SAP. Additionally, there are many online resources available that provide tips and tricks for improving email deliverability when using Shared IP.