What is 'external content token' in SAP CEC-EMA - SAP Emarsys?

external content token - Overview

• Component: CEC-EMA

• Component Name: SAP Emarsys

• Description: A personalization token enabling you to personalize your messages using externally stored data, for example, your website.

external content token - Details

• 
  Key Concepts: 
  External Content Token (ECT) is a feature of the CEC-EMA SAP Emarsys platform that allows users to securely store and access external content. It is a unique identifier that is used to identify and access external content stored in the Emarsys platform. The ECT is generated by the Emarsys platform and is used to securely access external content stored in the platform. 
  
  How to use it: 
  To use the External Content Token, users must first create an account on the Emarsys platform. Once an account has been created, users can generate an ECT by logging into their account and navigating to the “External Content” section. From there, users can generate an ECT by clicking on the “Generate Token” button. Once an ECT has been generated, it can be used to securely access external content stored in the Emarsys platform. 
  
  Tips & Tricks: 
  When generating an ECT, it is important to keep it secure and not share it with anyone else. Additionally, it is important to remember that an ECT will expire after a certain amount of time, so it is important to keep track of when an ECT was generated and when it will expire. 
  
  Related Information: 
  For more information about External Content Token and how to use it, please refer to the CEC-EMA SAP Emarsys documentation. Additionally, there are many online resources