What is email recommendation in SAP CEC-EMA - SAP Emarsys?

SAP Term: email recommendation

• Component: CEC-EMA

• Component Name: SAP Emarsys

• Description: A dynamic image rendered in real time when a recipient opens a message that shows a thumbnail image and other product information, such as product name and price.

Smart SAP Assistant

• Key Concepts: 
  Email recommendation is a feature of the CEC-EMA SAP Emarsys component that allows users to send personalized emails to customers based on their individual preferences and interests. It uses predictive analytics to analyze customer data and generate tailored recommendations for each customer. 
  
  How to use it: 
  To use email recommendation, users must first set up the CEC-EMA SAP Emarsys component. This includes configuring the system, setting up customer profiles, and creating email templates. Once the system is set up, users can create personalized emails for each customer based on their individual preferences and interests. 
  
  Tips & Tricks: 
  When creating personalized emails, it is important to keep in mind the customer’s individual preferences and interests. This will help ensure that the emails are relevant and engaging for each customer. Additionally, it is important to test emails before sending them out to ensure they are working properly. 
  
  Related Information: 
  For more information about email recommendation and the CEC-EMA SAP Emarsys component, please visit the SAP website or contact your local SAP representative.