What is breakage in SAP CEC-EMA - SAP Emarsys?

SAP Term: breakage

• Component: CEC-EMA

• Component Name: SAP Emarsys

• Description: The number of unused removed points divided by the number of issued points.

Smart SAP Assistant

• Key Concepts: 
  Breakage is a term used in the CEC-EMA SAP Emarsys platform to refer to the number of emails that are not delivered to their intended recipients. This can be due to a variety of reasons, such as an invalid email address, a full mailbox, or a blocked domain. 
  
  How to use it: 
  Breakage can be monitored in the CEC-EMA SAP Emarsys platform by viewing the “Delivery” report. This report will show the total number of emails sent, the number of emails delivered, and the number of emails that were not delivered. 
  
  Tips & Tricks: 
  It is important to keep an eye on breakage rates as they can indicate potential issues with your email campaigns. If you notice a high breakage rate, it may be worth investigating further to determine the cause and take steps to reduce it. 
  
  Related Information: 
  For more information on breakage and how to reduce it, please refer to the CEC-EMA SAP Emarsys documentation. Additionally, there are many online resources available that provide tips and best practices for reducing email breakage.