1. SAP Glossary
  2. Brand Voice - Non-Product
  3. Customer Success


What is Customer Success in SAP BV-NON-PRODUCT - Brand Voice - Non-Product?


SAP Term: Customer Success

  • Component: BV-NON-PRODUCT

  • Component Name: Brand Voice - Non-Product

  • Description: New SAP Executive Board area combining the former SAP Digital Business Services and Global Customer Operations created in February 2020. This organization is now responsible for global service and support delivery as well as portfolio management, maintenance go-to-market activities, mobile services, development of service and solution best practices, learning content development, and management of SAP user groups and SAP University Alliances.


Smart SAP Assistant

  • Key Concepts: 
    Customer Success is a term used to describe the process of helping customers achieve their desired outcomes with SAP products and services. It is a holistic approach to customer engagement that focuses on understanding customer needs, providing tailored solutions, and delivering value. 
    
    How to use it: 
    Customer Success is an important part of the SAP customer experience. It involves understanding customer needs, providing tailored solutions, and delivering value. The goal is to ensure that customers are successful in achieving their desired outcomes with SAP products and services. This can be done through proactive engagement, such as providing training and support, as well as ongoing monitoring of customer usage and satisfaction. 
    
    Tips & Tricks: 
    When engaging with customers, it is important to focus on understanding their needs and providing tailored solutions. This can be done by asking questions about their current processes and desired outcomes, as well as offering advice on how to best use SAP products and services to achieve those outcomes. Additionally, it is important to provide ongoing support and monitoring of customer usage and satisfaction. 
    
    Related Information: 
    For more information on Customer Success, please visit the SAP website or contact your local SAP representative. Additionally, there are many resources available online that provide tips and best practices for engaging with customers in a successful manner.
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