What is Brand Voice in SAP BV-NON-PRODUCT - Brand Voice - Non-Product?

SAP Term: Brand Voice

• Component: BV-NON-PRODUCT

• Component Name: Brand Voice - Non-Product

• Description: The authoritative source of approved names, communication guidelines, messaging, and branding information for SAP.

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• Key Concepts: 
  Brand Voice is a component of SAP’s Brand Experience Management (BEM) platform. It is used to create and manage a consistent brand voice across all customer touchpoints. It helps to ensure that the brand’s message is communicated in a consistent and unified way, regardless of the channel or medium. 
  
  How to use it: 
  Brand Voice can be used to create and manage a consistent brand voice across all customer touchpoints. It helps to ensure that the brand’s message is communicated in a consistent and unified way, regardless of the channel or medium. It also helps to ensure that the brand’s message is communicated in a way that resonates with customers. 
  
  Tips & Tricks: 
  When using Brand Voice, it is important to keep in mind the target audience and their needs. This will help ensure that the brand’s message is communicated in a way that resonates with them. Additionally, it is important to keep the brand’s message consistent across all channels and mediums. 
  
  Related Information: 
  Brand Voice is part of SAP’s Brand Experience Management (BEM) platform, which also includes components such as Brand Identity, Brand Content, and Brand Engagement. Additionally, SAP offers a range of services to help customers create and manage their brand voice, including consulting services, training courses, and software solutions.