How To Fix FSH_MAIN030 - Enter both segmentation structure and segmentation strategy

SAP Error Message - Details

• Message type: E = Error

• Message class: FSH_MAIN - Message Class for Article Master Data

• Message number: 030

• Message text: Enter both segmentation structure and segmentation strategy

Self-Explanatory Message

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Smart SAP Assistant

• What is the cause and solution for SAP error message FSH_MAIN030 - Enter both segmentation structure and segmentation strategy ?

  The SAP error message FSH_MAIN030 indicates that both a segmentation structure and a segmentation strategy must be specified in the context of a segmentation process. This error typically occurs in the SAP Customer Relationship Management (CRM) or SAP Marketing Cloud environments when working with segmentation.
  Cause:
  The error arises when:
  
  The user attempts to execute a segmentation process without providing the necessary segmentation structure and strategy.
  The segmentation structure defines how data is organized, while the segmentation strategy outlines how to segment the data based on specific criteria.
  Either one or both of these parameters are missing in the configuration or execution of the segmentation.
  
  Solution:
  To resolve the error, follow these steps:
  
  
  Check Segmentation Structure:
  
  Ensure that a valid segmentation structure is selected. This structure should be defined in the system and should be appropriate for the segmentation task you are performing.
  
  
  
  Check Segmentation Strategy:
  
  Ensure that a valid segmentation strategy is also selected. This strategy should be aligned with the segmentation structure and should define the rules for how the data will be segmented.
  
  
  
  Configuration:
  
  If you are configuring a new segmentation, make sure to create and save both the segmentation structure and strategy before executing the segmentation process.
  Navigate to the relevant configuration settings in SAP and verify that both elements are properly defined.
  
  
  
  Execution:
  
  When executing the segmentation, double-check that both fields (segmentation structure and segmentation strategy) are filled in correctly in the selection screen.
  
  
  
  Authorization:
  
  Ensure that you have the necessary authorizations to access and modify segmentation structures and strategies.
  
  
  
  Consult Documentation:
  
  If you are unsure about the correct segmentation structure or strategy to use, refer to the SAP documentation or consult with a colleague who has experience in segmentation.
  
  
  
  Related Information:
  
  Segmentation in SAP: Segmentation is a process used to divide a customer base into distinct groups based on specific criteria, allowing for targeted marketing and communication strategies.
  Transaction Codes: Familiarize yourself with relevant transaction codes such as CRMD_ORDER, CRMD_ORDERADM_H, or others related to segmentation in your SAP environment.
  SAP Notes: Check SAP Notes for any known issues or updates related to segmentation that might provide additional context or solutions.
  
  By ensuring that both the segmentation structure and strategy are correctly defined and selected, you should be able to resolve the FSH_MAIN030 error and proceed with your segmentation tasks.