How To Fix CRM_MKTTG_SET048 - Segmentation basis is mandatory when creating a seg. model with usage &1

CRM_MKTTG_SET048 - Overview

• Message type: E = Error

• Message class: CRM_MKTTG_SET - CRM Marketing: Messages Profile Set

• Message number: 048

• Message text: Segmentation basis is mandatory when creating a seg. model with usage &1

Self-Explanatory Message

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Smart SAP Assistant

• What is the cause and solution for SAP error message CRM_MKTTG_SET048 - Segmentation basis is mandatory when creating a seg. model with usage &1 ?

  The SAP error message CRM_MKTTG_SET048 indicates that when you are trying to create a segmentation model with a specific usage (denoted by &1), you must specify a segmentation basis. This error typically arises in the context of SAP Customer Relationship Management (CRM) when working with marketing segmentation models.
  
  Cause:
  The error occurs because the segmentation model you are trying to create requires a segmentation basis to define the criteria for segmenting your data. The segmentation basis is essential for determining how the data will be grouped or categorized in the segmentation model. If this basis is not provided, the system cannot proceed with the creation of the model.
  
  Solution:
  To resolve this error, you need to ensure that you specify a segmentation basis when creating the segmentation model. Here are the steps you can follow:
  
  
  Access the Segmentation Model Creation Screen: Go to the transaction or application where you are creating the segmentation model.
  
  
  Select the