How To Fix CRM_MKTPL_TGRP014 - Enter a product segment


SAP Error Message - Details

  • Message type: E = Error

  • Message class: CRM_MKTPL_TGRP - Target Group as Planning Customer

  • Message number: 014

  • Message text: Enter a product segment

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  • Self-Explanatory Message

    Since SAP believes that this specific error message is 'self-explanatory,' no more information has been given.The majority of messages in the SAP system have a message text, however this is frequently insufficient to comprehend or resolve the problem.

    To make things easier, more detailed information is frequently added to describe the issue, how to fix it, and the necessary steps or configuration modifications.

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Smart SAP Assistant

  • What is the cause and solution for SAP error message CRM_MKTPL_TGRP014 - Enter a product segment ?

    The SAP error message CRM_MKTPL_TGRP014 indicates that a product segment must be entered in the context of a marketing planning or campaign management process. This error typically arises when a user attempts to create or modify a marketing plan, campaign, or related object without specifying a required product segment.

    Cause:

    The error occurs due to the following reasons:

    1. Missing Product Segment: The user has not entered a product segment in the relevant field, which is mandatory for the operation being performed.
    2. Configuration Issues: There may be configuration settings in the SAP system that require a product segment to be defined for certain marketing activities.
    3. Data Entry Error: The user may have overlooked the product segment field or entered an invalid value.

    Solution:

    To resolve the error, you can take the following steps:

    1. Enter a Product Segment:

      • Navigate to the relevant screen where the error occurred.
      • Locate the field for the product segment and enter a valid product segment that corresponds to the marketing activity you are working on.
    2. Check Configuration:

      • If you are unsure about which product segment to use, consult with your SAP administrator or a colleague who is familiar with the marketing planning process in your organization.
      • Ensure that the product segments are properly defined in the system and that you have the necessary authorizations to access them.
    3. Review Documentation:

      • Check any available documentation or user guides related to the marketing planning module in SAP to understand the requirements for entering product segments.
    4. Consult SAP Support:

      • If the issue persists after entering a product segment, consider reaching out to SAP support or your internal IT team for further assistance. They may need to investigate if there are any underlying issues with the configuration or data integrity.

    Related Information:

    • Product Segments: In SAP CRM, product segments are used to categorize products for marketing purposes. They help in targeting specific customer groups and tailoring marketing strategies.
    • Marketing Planning: This involves creating and managing marketing campaigns, analyzing market trends, and aligning products with customer needs.
    • SAP CRM Documentation: Refer to the official SAP documentation for detailed information on marketing planning and product segment management.

    By following these steps, you should be able to resolve the error and proceed with your marketing activities in SAP.

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