How To Fix CRM_MKTPL312 - Tactic &1 invalid without type and objective

SAP Error Message - Details

• Message type: E = Error

• Message class: CRM_MKTPL - CRM Marketing: Marketing Planning Messages

• Message number: 312

• Message text: Tactic &1 invalid without type and objective

Self-Explanatory Message

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Smart SAP Assistant

• What is the cause and solution for SAP error message CRM_MKTPL312 - Tactic &1 invalid without type and objective ?

  The SAP error message CRM_MKTPL312 indicates that a tactic is invalid because it lacks a type and objective. This error typically occurs in the context of SAP Customer Relationship Management (CRM) when working with marketing plans or campaigns.
  Cause:
  The error arises when you attempt to create or modify a marketing tactic without specifying the required fields: 
  
  Type: This defines the nature of the tactic (e.g., email campaign, social media promotion, etc.).
  Objective: This outlines the goal of the tactic (e.g., increase brand awareness, generate leads, etc.).
  
  If either of these fields is left blank or not properly defined, the system will trigger this error message.
  Solution:
  To resolve the error, follow these steps:
  
  
  Check the Tactic Definition:
  
  Navigate to the marketing tactic you are trying to create or edit.
  Ensure that both the Type and Objective fields are filled in correctly.
  
  
  
  Select Valid Values:
  
  Make sure that the values you are entering for Type and Objective are valid and recognized by the system. You may need to refer to the configuration or customization settings in your SAP system to see what values are acceptable.
  
  
  
  Review Configuration Settings:
  
  If you are unsure about the valid types and objectives, consult with your SAP administrator or check the configuration settings in the CRM system to understand the available options.
  
  
  
  Save Changes:
  
  After entering the required information, save your changes and try to proceed with your task again.
  
  
  
  Related Information:
  
  Transaction Codes: You may be using transaction codes like CRMD_ORDER or CRMD_ORDERADM_H to access marketing tactics.
  Documentation: Refer to SAP Help documentation for CRM Marketing to understand the structure and requirements for creating marketing tactics.
  User Roles: Ensure that you have the necessary permissions to create or modify marketing tactics in the system.
  
  If the issue persists after following these steps, consider reaching out to your SAP support team for further assistance, as there may be additional configuration or data integrity issues that need to be addressed.