What is evaluate opportunity in SAP SRD-CRM - CRM-Customer Relationship Management?

SAP Term: evaluate opportunity

• Component: SRD-CRM

• Component Name: CRM-Customer Relationship Management

• Description: The sales phase in the sales cycle where you assess the value of the sale, the competitors, the associated costs, and the possibility of getting the sale.

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• Key Concepts: 
  Evaluate Opportunity is a feature in SAP Customer Relationship Management (CRM) that allows users to assess the potential of a customer or prospect. It helps users to identify the best opportunities for sales and marketing activities. The feature provides an overview of the customer’s current situation, their needs, and their potential for growth. It also provides insights into the customer’s buying behavior and preferences. 
  
  How to use it: 
  To use Evaluate Opportunity, users must first enter customer data into the system. This includes basic information such as name, address, contact details, and other relevant data. Once this data is entered, users can then use the feature to assess the customer’s potential. The feature provides an overview of the customer’s current situation, their needs, and their potential for growth. It also provides insights into the customer’s buying behavior and preferences. 
  
  Tips & Tricks: 
  When using Evaluate Opportunity, it is important to keep in mind that the feature is only as accurate as the data entered into it. Therefore, it is important to ensure that all customer data is accurate and up-to-date. Additionally, it is important to remember that Evaluate Opportunity is not a substitute for actual sales or marketing activities; it should be used as a tool to help identify potential opportunities and guide sales and marketing activities. 
  
  Related Information: 
  Evaluate Opportunity is part of SAP Customer Relationship Management (CRM). Other features of CRM include Lead Management, Account Management, Contact Management, Opportunity Management, and Sales Forecasting. Additionally, SAP CRM integrates with other SAP products such as SAP ERP and SAP Business Suite.