1. SAP Glossary
  2. CRM-Customer Relationship Management
  3. customer product discount


What is customer product discount in SAP SRD-CRM - CRM-Customer Relationship Management?


SAP Term: customer product discount


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  • Key Concepts: 
    Customer product discount is a feature of SAP Customer Relationship Management (CRM) that allows customers to receive discounts on products they purchase. This feature is used to incentivize customers to purchase more products and increase customer loyalty. 
    
    How to use it: 
    To use the customer product discount feature, customers must first be registered in the SAP CRM system. Once registered, customers can select the products they wish to purchase and apply any discounts that are available. The discounts will then be applied to the total cost of the products. 
    
    Tips & Tricks: 
    It is important to ensure that customers are aware of any discounts that are available. This can be done by sending out promotional emails or displaying information about discounts on the company website. Additionally, it is important to keep track of customer purchases and ensure that discounts are applied correctly. 
    
    Related Information: 
    The customer product discount feature is part of the SAP CRM system, which also includes features such as customer segmentation, loyalty programs, and customer service management. Additionally, SAP CRM integrates with other SAP systems such as ERP and SCM for a comprehensive view of customer data.
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