1. SAP Glossary
  2. CRM-Customer Relationship Management
  3. customer interaction history


What is customer interaction history in SAP SRD-CRM - CRM-Customer Relationship Management?


SAP Term: customer interaction history


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  • Key Concepts: 
    Customer Interaction History is a component of SAP Customer Relationship Management (CRM) that allows users to store and access customer interactions. This includes customer contact information, notes, emails, and other data related to customer interactions. It also allows users to track customer interactions over time and analyze trends in customer behavior. 
    
    How to use it: 
    Customer Interaction History can be used to store and access customer contact information, notes, emails, and other data related to customer interactions. It can also be used to track customer interactions over time and analyze trends in customer behavior. Additionally, it can be used to create reports on customer interactions and identify areas for improvement. 
    
    Tips & Tricks: 
    When using Customer Interaction History, it is important to ensure that all customer contact information is up-to-date and accurate. Additionally, it is important to regularly review the data stored in the system to ensure that it is accurate and up-to-date. Finally, it is important to use the system’s reporting capabilities to identify areas for improvement in customer interactions. 
    
    Related Information: 
    For more information on Customer Interaction History, please refer to the SAP Help Portal or contact your local SAP representative. Additionally, there are a number of online resources available that provide additional information on this component of SAP CRM.
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