1. SAP Glossary
  2. CRM-Customer Relationship Management
  3. competitor


What is competitor in SAP SRD-CRM - CRM-Customer Relationship Management?


SAP Term: competitor


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  • Key Concepts: 
    A competitor in SAP CRM is a company or organization that provides similar products or services to those of your own. It is important to track competitors in order to understand their strategies and how they may affect your own business. 
    
    How to use it: 
    In SAP CRM, you can create a competitor record for each of your competitors. This record will contain information such as the name of the competitor, their contact information, and any other relevant information. You can also assign a rating to each competitor, which will help you track their performance over time. 
    
    Tips & Tricks: 
    It is important to keep your competitor records up-to-date in order to get the most accurate information about them. You should also regularly review your competitors’ performance and adjust your own strategies accordingly. 
    
    Related Information: 
    For more information on how to use SAP CRM to track competitors, please refer to the SAP Help Portal.
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