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Component: SRD-CRM-MKT
Component Name: CRM-Marketing
Description: A means of specifying whether a response option is positive, negative, or neutral.
Key Concepts: Classification is a process in SAP CRM-Marketing that allows users to group and categorize data. It is used to organize and structure data for easier access and analysis. Classification can be used to group products, customers, or other data into categories. How to use it: Classification in SAP CRM-Marketing is used to create a hierarchical structure of data. This structure can be used to quickly access and analyze data. To use classification, users must first define the categories they want to use. Then, they can assign each item of data to one or more categories. Tips & Tricks: When creating categories for classification, it is important to consider how the data will be used. This will help ensure that the categories are meaningful and useful for analysis. Additionally, it is important to keep the number of categories manageable so that the classification process does not become too complex. Related Information: Classification in SAP CRM-Marketing is closely related to other processes such as segmentation and clustering. Segmentation is the process of dividing a population into smaller groups based on certain characteristics, while clustering is the process of grouping similar items together. Both processes can be used in conjunction with classification to further analyze and organize data.