What is inbound engagement in SAP LOD-CRM-C4C - SAP Hybris Cloud for Customer?

SAP Term: inbound engagement

• Component: LOD-CRM-C4C

• Component Name: SAP Hybris Cloud for Customer

• Description: Focused engagement that defines inbound user activities to be tracked, measured, and acted upon. The engagement identifies the contact and the related account engaging with the content and enables the marketer to trigger follow-up actions like creating a lead. The user actions include website visits, file downloads, forms submissions, links clicked, and more.

Smart SAP Assistant

• Key Concepts: 
  Inbound engagement is a feature of SAP Hybris Cloud for Customer (LOD-CRM-C4C) that allows customers to interact with a company through various channels, such as email, social media, and web forms. It enables companies to capture customer inquiries and feedback in one place, allowing them to respond quickly and efficiently. 
  
  How to use it: 
  Inbound engagement can be used to manage customer inquiries and feedback in one place. It allows companies to respond quickly and efficiently by providing a centralized platform for customer interactions. Companies can also use the feature to track customer interactions over time, allowing them to better understand customer needs and preferences. 
  
  Tips & Tricks: 
  When using inbound engagement, it is important to ensure that customer inquiries are responded to promptly. This will help build trust with customers and ensure that their needs are met in a timely manner. Additionally, it is important to ensure that customer data is securely stored and protected from unauthorized access. 
  
  Related Information: 
  Inbound engagement is part of the SAP Hybris Cloud for Customer (LOD-CRM-C4C) suite of products. It is designed to help companies manage customer interactions in one place, allowing them to respond quickly and efficiently. Additionally, it can be used to track customer interactions over time, allowing companies to better understand customer needs and preferences.