What is bonus buy in SAP IS-R - SAP for Retail?

SAP Term: bonus buy

• Component: IS-R

• Component Name: SAP for Retail

• Description: Retail Sales transaction in which special conditions are granted when certain products are bought together. The conditions can be special prices, fixed discounts, percentage discounts or free-goods discounts. Quantity-based and value-based scales can be created for the conditions. A bonus buy can either be a multi-deal or a combination deal.

Smart SAP Assistant

• Key Concepts: 
  Bonus Buy is a feature in the IS-R SAP for Retail system that allows retailers to offer customers additional items at a discounted price when they purchase a certain amount of items. This feature is used to increase sales and customer loyalty. 
  
  How to use it: 
  To use the Bonus Buy feature, retailers must first set up the promotion in the system. This includes setting the criteria for the promotion, such as the number of items that must be purchased and the discount that will be applied. Once the promotion is set up, customers can take advantage of it when they make their purchases. 
  
  Tips & Tricks: 
  When setting up a Bonus Buy promotion, it is important to consider the customer’s needs and preferences. For example, if customers are more likely to purchase items in bulk, then offering a discount on larger purchases may be more effective than offering a discount on smaller purchases. Additionally, it is important to consider how long the promotion should last in order to maximize its effectiveness. 
  
  Related Information: 
  The Bonus Buy feature is just one of many features available in the IS-R SAP for Retail system. Other features include loyalty programs, customer segmentation, and inventory management. Additionally, retailers can use analytics tools to track and analyze customer behavior and optimize their promotions accordingly.