What is online item type in SAP IS-M-AM - Advertising Management?

SAP Term: online item type

• Component: IS-M-AM

• Component Name: Advertising Management

• Description: Characteristic that classifies an advertising type that describes advertising areas on websites or sections of a website. You can use a booking unit of the online item type to indicate that the Current news, Sport and Stocks columns can be booked on a website.

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• Key Concepts: 
  Online item type is a feature of SAP IS-M-AM Advertising Management that allows users to create and manage online items. Online items are digital assets such as images, videos, and audio files that can be used in advertising campaigns. They can be used to create ads, banners, and other promotional materials. 
  
  How to use it: 
  To use the online item type feature, users must first create an online item in the system. This can be done by selecting the “Create Online Item” option from the Advertising Management menu. Once the item is created, users can then assign it to an advertising campaign or other promotional material. 
  
  Tips & Tricks: 
  When creating an online item, it is important to ensure that all relevant information is included. This includes the item’s title, description, and any associated tags or keywords. Additionally, users should ensure that the item is properly formatted for the intended platform (e.g., web, mobile, etc.). 
  
  Related Information: 
  The online item type feature is part of SAP IS-M-AM Advertising Management. Other features of this module include campaign management, budgeting, and reporting. Additionally, SAP IS-M-AM Advertising Management integrates with other SAP modules such as SAP ERP and SAP CRM.