1. SAP Glossary
  2. Customer Relationship Management
  3. Outbound Telesales


What is Outbound Telesales in SAP CRM - Customer Relationship Management?


SAP Term: Outbound Telesales

  • Component: CRM

  • Component Name: Customer Relationship Management

  • Description: Processing of an outgoing telephone call initiated by an agent who wants to offer products and/or services to customers.


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  • Key Concepts: 
    Outbound Telesales is a component of SAP Customer Relationship Management (CRM) that enables businesses to reach out to customers and prospects through automated telephone calls. It allows companies to quickly and efficiently contact customers and prospects with personalized messages, offers, and promotions. 
    
    How to use it: 
    Outbound Telesales can be used to create automated telephone campaigns that target specific customer segments. It can also be used to track customer responses and measure the effectiveness of campaigns. Additionally, it can be used to generate leads and increase sales. 
    
    Tips & Tricks: 
    When using Outbound Telesales, it is important to ensure that the messages are personalized and relevant to the customer segment being targeted. Additionally, it is important to track customer responses in order to measure the effectiveness of campaigns. 
    
    Related Information: 
    Outbound Telesales is part of SAP CRM, which also includes other components such as Inbound Telesales, Lead Management, and Campaign Management. Additionally, Outbound Telesales can be integrated with other SAP solutions such as SAP ERP and SAP Business Intelligence.
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