What is usage type in SAP CRM-MKT - Marketing?

SAP Term: usage type

• Component: CRM-MKT

• Component Name: Marketing

• Description: Describes the usage of an object within the Segment Builder. SAP supplies the following categories as standard: campaign execution, segmentation basis, product proposal, processing group for business routing, business partner group for business routing, promotions and partner authorization group to which usages are assigned for display and authorization purposes.

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• Key Concepts: 
  Usage type is a feature in SAP CRM-MKT Marketing that allows users to define the purpose of a marketing activity. It is used to categorize activities and provide a better understanding of the purpose of each activity. Usage types are used to track the performance of activities and measure their success. 
  
  How to use it: 
  Usage types can be assigned to marketing activities when they are created. This allows users to easily identify the purpose of each activity and track its performance. Usage types can also be used to filter activities in reports and analyze their performance. 
  
  Tips & Tricks: 
  It is important to assign usage types to all marketing activities so that they can be tracked and analyzed. It is also important to use consistent usage types across all activities so that they can be easily compared. 
  
  Related Information: 
  Usage types are closely related to other features in SAP CRM-MKT Marketing such as target groups, campaigns, and channels. These features can be used together to create more effective marketing strategies.