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  2. Marketing
  3. scenario set


What is 'scenario set' in SAP CRM-MKT - Marketing?


scenario set - Overview

  • Component: CRM-MKT

  • Component Name: Marketing

  • Description: A group of competing scenarios. The scenarios are competing in that they have the same business goal.


scenario set - Details


  • Key Concepts: A scenario set is a feature of the SAP CRM-MKT Marketing component that allows users to create and manage multiple scenarios for marketing campaigns. A scenario is a set of conditions and parameters that define how a campaign should be executed. Scenario sets allow users to quickly and easily create, modify, and compare different scenarios to determine the best approach for their campaign.
    How to use it: To use the scenario set feature, users must first create a scenario. This can be done by selecting the “Create Scenario” option from the main menu. From there, users can enter the parameters and conditions for their scenario. Once the scenario is created, it can be added to a scenario set. To do this, users must select the “Create Scenario Set” option from the main menu. From there, they can add their scenario to the set and modify it as needed.
    Tips & Tricks: When creating a scenario set, it is important to consider how each scenario will interact with one another. For example, if one scenario includes a certain target audience while another does not, this could have an impact on the overall success of the campaign. Additionally, it is important to consider how changes in one scenario may affect other scenarios in the set.
    Related Information: For more information on using the scenario set

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scenario set - Related SAP Terms

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