What is global calendar in SAP CRM-MKT - Marketing?

SAP Term: global calendar

• Component: CRM-MKT

• Component Name: Marketing

• Description: Calendar containing both company work days as well as external marketing opportunities.

Smart SAP Assistant

• Key Concepts: 
  Global calendar is a component of the SAP CRM-MKT Marketing Calendar. It is a tool that allows users to create and manage a single calendar for all their marketing activities. This calendar can be used to plan, track, and analyze marketing campaigns across multiple countries and regions. It also allows users to set up global holidays and other important dates. 
  
  How to use it: 
  To use the global calendar, users must first create a calendar in the SAP CRM-MKT Marketing Calendar. Once the calendar is created, users can add events, holidays, and other important dates to the calendar. They can also assign different colors to each event or holiday to make it easier to identify them. Additionally, users can set up reminders for upcoming events or holidays. 
  
  Tips & Tricks: 
  When creating a global calendar, it is important to consider the different time zones of the countries or regions that will be using the calendar. This will ensure that all events and holidays are accurately displayed in each time zone. Additionally, users should take advantage of the reminder feature to ensure that they do not miss any important dates or events. 
  
  Related Information: 
  The global calendar is part of the SAP CRM-MKT Marketing Calendar suite of tools. Other components of this suite include campaign management, customer segmentation, and analytics tools. These tools can be used together to create comprehensive marketing plans and strategies. Additionally, users can integrate their global calendar with other SAP applications such as SAP ERP or SAP HANA for further analysis and reporting capabilities.