What is external target in SAP (CRM-MKT-MPL-CBP - Customer Business Planning)?

SAP Term: external target

• Component: CRM-MKT-MPL-CBP

• Component Name: Customer Business Planning

• Description: Goal agreed upon between the key account manager and the retailer. You can enter external targets in the SAP application and compare targets with the actual plan.

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• Key Concepts: 
  External target is a term used in SAP Customer Business Planning (CBP) to refer to a target that is set outside of the company. This could be a target set by a customer, supplier, or other external entity. It is used to measure the performance of the company against the external target. 
  
  How to use it: 
  External targets can be used in SAP CBP to measure the performance of the company against an external benchmark. This can be done by setting up a target in the system and then tracking progress against it. The system can also be used to compare performance against multiple external targets. 
  
  Tips & Tricks: 
  When setting up an external target in SAP CBP, it is important to ensure that the target is realistic and achievable. This will help ensure that the company is able to meet its goals and objectives. Additionally, it is important to regularly review and update the external targets as needed in order to keep up with changing market conditions. 
  
  Related Information: 
  SAP CBP also allows for internal targets to be set and tracked. Internal targets are set within the company and are used to measure performance against internal goals and objectives. Additionally, SAP CBP provides reporting capabilities that allow for comparison between internal and external targets.